## How to write a cover letter 🔹 *parent* [[LinkedIn Learning]] ▫️ *related* [[✦ Worksource - Resumes and Cover Letters|Worksource: Resumes and Cover Letters]] ### Overview From LinkedIn[^1] --- Three decisions makers look for: - Can they do this job? - Do we like them? - Are they a good fit? If you can demonstrate all three as yes in the cover letter, you're off to a good start. Cover letters can be specific to the needs of the actual employer - while a resume is more general. ### Anatomy of a cover letter - Grab them at hello - Stay on point for what you're applying for - It should show how well you match as a skills fit and personal match for that company. - *Here's who I am and here's why I want to work for you specifically* - Then explain specific skills relating to their needs and what you offer to help meet them. - This should be the body and longest part of the cover letter - Wrap up strong ### The lead Mesmerize and tell a story: > *"Growing up with the Cincinnati Zoo (literally) in my backyard, I spent countless hours watching out my front window waiting for a peacock to fly over the zoo fence and land on my dad's car. He was absolutely not a fan, but was mesmerized by these beautiful creatures in my own yard!"* > > *"I'm Mary Smith, an experienced event planner with a lifelong love of the Cincinnati Zoo. I'd be proud to serve as your next Special Events Coordinator, and help create wonderful memories for the next generation of zoo lovers."* ### Provide direct evidence *How do you line up?* Spell it out in this section. ==You can put this part in bold so that the viewer's eyes go directly to it.== 3-4 points. Bold headline, non-bold supporting explanation. **Example:** >*"5+ years of experience negotiating contracts with entertainment and food vendors.** In my current role, I have set up numerous vendor relationships with hospitality partners who support our galas and special events. I excel in bringing in vendors who consistently deliver exceptional results, at a fair price. > >""**Unparalleled problem-solving skills.** A great event coordinator can face unexpected issues without breaking a sweat. This is one of my top strengths. plan meticulously, looking at every contingency in advance. But if something crops up last minute-like the time I ordered 600 roses and received 600 hoses I swiftly and calmly shift into resolution mode."* ### The strong close Tie everything together without being pushy or cliche. - Don't fizzle out - Don't you hard sales techniques: "Let's set up an interview on Friday" Being too aggressive can ruin the cover letter. Main things to remember: - Show confidence and enthusiasm. - Summarize why you're a great fit. - Express gratitude for their time and attention - Ask for an interview Examples: > *I believe my energy, my passion for the Zoo and my experience creating memorable events for kids and families would serve you well. I would love an opportunity to learn more about your specific goals and needs, and share what I could offer.* Follow-up: > *I appreciate your consideration. May we meet in the coming days to discuss the role?* Resist the urge to say: "I'm uniquely qualified" or "I'm exactly what you need" ### How to get it in the right hands Don't rely only on online portal. - Big companies will often use a automated scanning method - Computers don't understand emotion, wit, personality - You're relying a lot on chance. How to get it in the hands of a decision maker - Find out who is running the show through linked in or company online website - Find out who the front-line decision makers are - Find the job and see if you can find out who the job reports to - Search for their name, contact info, or call the front office Subject line for email examples: > Event Manager with a Lifelong Love of the Cincinnati Zoo -- Interested OR: > Referred by Katie Hill: Engineering Director Role ## References [^1]: 'How to Write an Effective Cover Letter', Jenny Foss. [LinkedIn Learning](https://www.linkedin.com/learning/writing-a-cover-letter/why-cover-letters-matter-or-do-they?autoplay=true)